Getting Started with Employee Advocacy
Your employee advocates are essential pieces to the marketing puzzle, and they should also be a the center of your brand’s marketing strategy. For many brands, the full potential of their advocates has yet to be reached, and for others,…
Change Management: You’re Doing it Wrong
I am a recovering change management consultant. Over the last 20 years or so, I’ve focused my career primarily in the people change management space. My job was to help companies realize the ROI of their multi-million dollar investments –…
Engagement The Rhythm of Your Business in HR
For a Project Manager, the objective is to deliver a project on time and on budget. But if those objectives were met but a decision was made to change or reduce the scope of what’s being delivered, did the initiative…
Critical Conversations for Success in Health Care
Add to that the classic business challenges of business planning, marketing and community development, staff training and development, medical equipment planning, IT resource allocation and budget planning and you have a challenge that seems insurmountable without the buy-in of the…
Making the Right Hire
The single most important differentiator when it comes to winning in the talent economy is hiring the right people – plain and simple. Yet, despite all the best recruiting efforts, hiring team collaboration, metrics tracking, etc. companies are still challenged…
How to create a communication culture and get great results
Willis Towers Watson research offers a very compelling business proposition: companies that are highly effective at communications are 3.5 times more likely to outperform their peers. That is why a successful culture of internal communications is essential to the success…
Organizational Culture Is Best Left to a Specialist
Edgar H. Schein, Ph.D., professor emeritus at the Sloan School of Management, Massachusetts Institute of Technology, dates 1978 as the year that roles, norms, and values were identified as the components of organizational culture, as outlined in The Social Psychology…